Samsung Unveils Slimmest Phone to Pre-empt Apple's Next iPhone

Samsung rolled retired its slimmest smartphone yet the Galaxy S25 Edge connected Tuesday, aiming to get a leap connected Apple (AAPL, Financials) successful the contention for premium telephone buyers. The device, conscionable 5.8 millimeters heavy with a 6.7-inch display, starts astatine $1,099 and brings caller AI features designed to entreaty to younger users who privation thing light, astute and casual to carry.

The South Korean tech elephantine said it redesigned halfway components, including the circuit committee and cooling systems, to shave down the phone's size without giving up connected performance. The phone's built-in artificial quality includes real-time ocular and dependable enactment users tin constituent the camera and inquire questions connected the spot.

Samsung plans to motorboat the S25 Edge successful South Korea connected May 23 and successful the U.S. connected May 30, followed by a rollout to 30 markets, including China and parts of Europe. Analysts said the timing is nary accident, coming months earlier Apple is expected to uncover its ain thinner iPhone model. Releasing aboriginal could assistance Samsung seizure attraction and marketplace stock from shoppers anxious for slimmer phones.

The motorboat comes arsenic Samsung edges past Apple successful planetary smartphone sales. It held a 20% stock of the marketplace successful the archetypal 4th of 2025, compared with Apple's 19%, according to Counterpoint Research. Even so, Samsung has flagged immoderate caution. The institution warned past period that second-quarter shipments could instrumentality a deed if planetary tariffs dampen user demand. It didn't accidental wherever the caller telephone is being manufactured.

This nonfiction archetypal appeared connected GuruFocus.