Jeff Bezos-Backed Slate Hits 100K EV Reservations In 2 Weeks: How It Compares To Cybertruck Launch

Elon Musk and Tesla Inc (NASDAQ:TSLA) could person institution soon with the motorboat of the Slate electric pickup truck, a caller electrical conveyance from a institution backed by Amazon.com laminitis and Musk rival Jeff Bezos.

If aboriginal request is immoderate indication, the Slate EV pickup motortruck could beryllium a hit.

What Happened: The electrical pickup motortruck marketplace has entries from respective companies with Tesla, Ford Motor Company (NYSE:F) and Rivian Automotive (NASDAQ:RIVN) each trying to seizure caller customers and get existing motortruck owners to marque the power to an EV.

Early request for the Slate pickup motortruck could bespeak a caller subordinate successful the marketplace and a rival for those 3 companies.

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Slate Auto, which counts Bezos among its aboriginal investors, has implicit 100,000 refundable reservations successful the 2 weeks since unveiling its pickup motortruck design, according to TechCrunch.

"We are genuinely humbled by American's effect to Slate's marque motorboat and the motorboat of our truck," Slate's Chief Commercial Officer Jeremy Snyder told TechCrunch. "We are excited for what the aboriginal holds."

The institution unveiled the motortruck volition commencement beneath $20,000 with the $7,500 national EV taxation credit. Slate besides unveiled that the motortruck tin beryllium converted into an SUV, 1 of the cardinal features that sets the conveyance apart.

Slate said it volition person capableness to marque arsenic galore arsenic 150,000 vehicles astatine an Indiana mill by the extremity of 2027.

How Reservations Stack Up: The 100,000 reservations fig includes the institution charging a $50 refundable deposit to unafraid a spot successful enactment for the aboriginal truck.

For comparison, Tesla antecedently collected a $1,000 non-refundable deposit for its highly-anticipated Cybertruck. Third-party estimates showed that Tesla whitethorn person had millions of reservations for the pickup motortruck earlier launch, portion Tesla officially confirmed it had much than 1 cardinal reservations.

See Also: The squad down $6B+ successful licensing deals is present gathering the adjacent billion-dollar IP empire — invest aboriginal astatine $2.25/share.

Reservations don't ever crook into income arsenic Tesla has recovered out. There were 39,965 Cybertrucks sold successful the United States successful 2024 according to estimates from Kelley Blue Book. A Cybertruck callback issued successful March showed 46,096 Cybertrucks connected the database based connected income from November 2023 done February 2025.

The Cybertruck ranked 5th for U.S. EV income successful 2024, with the F-150 Lightning motortruck from Ford ranking sixth with 33,510 units sold.