Netflix (NFLX) Adds $2 Billion to India's Economy Through Local Content

Faizan Farooque

Tue, May 13, 2025, 1:22 PM 1 min read

Netflix (NFLX, Financials) said its section accumulation efforts successful India created $2 cardinal successful economical worth and 20,000 jobs betwixt 2021 and 2024, marking 1 of its largest bets extracurricular the U.S.

Indian shows and films are gaining traction globally, with viewers logging 3 cardinal hours of ticker clip past yearroughly 60 cardinal per week. In 2024, astatine slightest 1 Indian rubric appeared successful the platform's planetary apical 10 rankings each week.

The institution has released 150 originals filmed successful 90 cities since its archetypal large hit, Sacred Games. Co-CEO Ted Sarandos said Netflix is betting connected India the aforesaid mode it did connected Korea earlier Squid Game broke through.

He called streaming a leveler, letting bully stories question careless of connection oregon borders. India, helium said, has the civilization and standard to marque that leap.

Netflix is leaning in. The institution continues to put successful section endowment and infrastructure arsenic it eyes semipermanent maturation successful the region.

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This nonfiction archetypal appeared connected GuruFocus.